this is what midlife actually gets to look like.
THE CALL
Midlife is not a problem to manage. It is a passage to move through — body, mind, and soul, as one.
You have tried the protocols. The supplements. The specialists. Each one useful. None of them talking to each other.
The Call is the membership for women 40+ who are done being managed in fragments — and ready for a practitioner who has never separated the gut from the mind from the soul.
even when you've done everything right.
With so much conflicting advice, knowing what’s right for you is hard. Instead of clarity, you’re left spinning your wheels and feeling defeated.
You're doing everything "right" — and still waking up depleted. Your energy used to recover. Now it just doesn't. And nobody seems to have a real answer for why.
It’s hard to find people who truly get it—you want support, but don’t know where to start.
"The Call is truly in a league of its own"
For the first time, I feel like I'm not just doing things for the sake of doing them but actually, intentionally feeling better. It's been transformative in ways I never expected
- Aisha
I come from a nomadic family of healers, and spent years as a tenure-track professor of social psychology. So when I found myself battling hormonal changes, exhaustion, and loneliness despite knowing exactly what the research said, the disconnect was hard to ignore.
True healing, I finally understood, doesn't come from knowing more. It comes from integrating mind, body, and community — all three, at once. That realisation became The Call.
I have been blown away by so many of the things I have learned from Ivy
Your energy is always so great and you have great recipes. Thank you so much!
This program is worth so much more than what I paid for it.
I got my money's worth in the first webinar.
10/ 10 would recommend. The content keeps being renewed and you get your money's worth right away!
The moment I was in, I was inspired. The amount of time and effort Ivy put in this work is unbelievable.
Ivy, as a financial planner, I think your program
is undervalued. With your credentials
comprehensive features, it could easily be priced at $997–$1,297 per year! It doesn’t reflect the depth of your expertise or the transformative content you offer—but hey, I’m not complaining!
This is my favorite investment I've ever made in myself!
Introducing...
You'll finally feel energised, clear-headed, and supported. The Call offers you practical, science-backed strategies and a community that truly understands your needs. Here is what The Birthright Method looks like as a lived practice.
Every annual membership includes a complimentary 1:1 session, so you're never guessing how this applies to you.
Let's break it down
Deep-dive resets chosen by the community itself, not handed down on a schedule. Some community favourites: Winter Insight Challenge, Spring Gut Reset, Menopause Focus Group. and Autumn Nervous System Reset.
We map your pattern — body, mind, soul — in a 1:1 Initial Consultation (50 min), then refine it over two Follow-Up Sessions (25 min each). Three sessions in, you leave with a plan that's entirely yours.
Your own roadmap. Your own plan.
Energy that isn't manufactured. Steady, sustainable, and yours — not borrowed from caffeine or willpower.
A body that makes sense again. Hormones, gut, inflammation — read as information, not malfunction.
The pattern beneath the stress. Not strategies for managing it. An understanding of where it actually comes from.
Rhythms that fit your life. Not a protocol to follow. Practices that settle into your days because they belong there.
A room full of women who are done managing. Not accountability partners. Witnesses.
You're in immediately. A welcome email lands with your link to the community — webinars, recipes, meditations, all there whenever you want them.
Start with whatever's calling right now — a webinar, a meditation, a reset. Annual members: this is also when you'll book your complimentary 1:1 session.
Activation exercises, somatic work, community for everyone; intensives & focus groups for annual members. Most weeks, this is ten minutes: a focus note, an audio, one small shift.
I really am enjoying! So much great info. The community is so supportive! Thank you for all you do. It is invaluable!
real results
"Ginny encouraged me to finally go out on my own and start my own business. I don't regret it for a second!
So Let's Get you Started!
Yes, It Really Works:
Rania has been with us from the beginning
I got my money's worth in the first webinar.
Your energy and connection to us all, the clients, and to all of us as a community is invaluable. Thank you for your overall presence and I am truly grateful to know you!
Selene even brought a friend along
If you're on the fence, let me just say... you've gotta do it
Thank you so much for your many helpful guides, which keep me on the right track 😊 The recipes are delicious, your presence is delightful, and I can't do without the meditations now!
Aisha manages her weight
Helen thinks i should charge more!
I lost weight just by following Ivy's guides for the last few weeks. Mind blown!
Ivy, as a financial planner, I think your program
is undervalued.
Ivy, You inspire us all every single day, you really do! Thank you for being here ❤️
Your kindness, wisdom & compassion always shine through - so thank you!
With your credentials, comprehensive features, it could easily be priced at $1,200-$1,300 per year! It doesn’t reflect the depth of your expertise or the transformative content you offer—but hey, I’m not complaining!
0% INTEREST payment OPTIONS AVAILABLE WITH KLARNA
nervous system resets
Full media library —
available anytime, forever
Guided meditations, breathwork & somatic practices
Expert-led webinars on hormone health, gut health & stress
Plant-rich recipes & seasonal meal guides
Everything in monthly — plus two months free
Complimentary wellness package (3 sessions, $240 value)
Free quarterly intensives & menopause focus groups ($400 value)
Priority access to new content & programs
But let’s be real: even the best of us need support to channel it. You’re tired of guesswork and overwhelm—you just want to find what works, once and for all.
With this program, you’ll learn about practical, evidence-based practices such as stress-busting breathwork, gut-friendly recipes, and even the science behind joyful movement. Plus, you’ll join a community that actually gets it.
You don’t have to figure this out alone. Let’s simplify, support, and make wellness feel doable.
You're in the right place.
premium package
Free 1:1 consult
BONUS!
Choose the annual plan and get a private session with me (a $240 value). We’ll focus on your unique wellness goals and create a tailored plan to help you move forward. Save $240 and secure this bonus before it’s gone!
begin the conversation
Hormonal chaos is not your fault. But healing it is your power.
xx Ivy
Build connections within a supportive community that aligns with your goals.
Know how to incorporate evidence-based principles into your meals and self-care practices effortlessly.
Establish sustainable wellness routines that don’t feel like a chore.
Be equipped with actionable tools for managing stress and improving your overall well-being.
Have a deeper understanding of your body's unique needs and how to support them through seasonal changes.
Feel confident applying simple, effective strategies for balanced energy and vitality in your daily life.
"Ivy is my favorite! She's knowledgeable, highly educated, and the most caring person!"
-Selene
Hey there!
I'm a published socholar, practitioner of Ayurveda, plant medicine & Sufi healing, and founder of
The Birthright Method.
I come from a nomadic family and spent years as a college professor — until my own body forced me to stop performing wellness and actually practice it. The Call is where that practice becomes a community.
As a former tenure-track professor, I struggled with stress, hormonal changes, and isolation, despite my expertise in social psychology.
It wasn’t until I embraced my roots and the ancient wisdom that I found true healing. Through this process, I learned how to honor both my mind and body, leading to a more balanced and fulfilling life.
By combining ancient wisdom with modern science, I transformed my own health and relationships.
IT’S NOT ABOUT BEING "SPECIAL." YOU CAN HAVE THIS, TOO. With the right tools and guidance, You, too, can live with vibrant health, confidence, and ease.
No other membership combines Ayurveda, plant medicine, Sufi healing, and social psychology in one community-driven space — with content that goes as deep as you're willing to go.
Evidence-backed strategies for hormone balance, stress management, and whole-person wellness. An incredible library of guided meditations, breathwork, and anti-inflammatory recipes. All accessible from wherever you are, whenever you need it.
Expert-led webinars on hormone health and stress. Seasonal, plant-rich recipes. Meditation, breathwork, and somatic practices. Seasonal challenges to keep you moving forward. Everything available anytime, anywhere — structured enough to guide you, flexible enough to fit your actual life. Not a wellness coach in your pocket. Something better: a whole community, and a method that works.
The Call gives you the tools, support, and whole-person guidance to create change that actually lasts. Not another program you'll abandon in a month. A practice you'll actually keep — because it's built around your real life. If this is the year you finally commit to:
Reclaiming your energy — body, mind, and soul
Finding sustainable ways to manage stress that don't require more willpower
Building a relationship with food that feels like nourishment, not negotiation
Cultivating community with women who actually understand what you're going through
Healing your body with ancient practices and modern science working together
You're done with surface-level wellness and ready to go deeper
You want strategies rooted in ancient wisdom and modern science — not someone else's template
You're ready to heal alongside women who actually understand what you're going through
You're looking for a quick fix or a rigid plan to follow randomly
You're not open to the idea that your body, mind, and soul are connected
You want surface-level solutions — and that's okay, this just isn't the place for them
0% INTEREST payment OPTIONS AVAILABLE WITH KLARNA
nervous system resets
Full media library —
available anytime, forever
Guided meditations, breathwork & somatic practices
Expert-led webinars on hormone health, gut health & stress
Plant-rich recipes & seasonal meal guides
Everything in the Monthly Plan, plus two months on us
Complimentary wellness package (3 sessions, $240 value)
Free quarterly intensives & menopause focus groups ($400 value)
Priority access to new content & programs
This program is designed specifically for midlife women who want a balanced, holistic approach to health and wellness. Unlike other programs, it combines Ayurvedic wisdom with modern science, social psychology, and yoga to help you reclaim your vitality and sense of empowerment. You’ll get practical, actionable tools, a supportive community, and personalized guidance—all crafted to fit your evolving needs.
While the program is primarily group-based, you’ll have the chance to ask questions, engage with the community, and get support through shared experiences. If you choose the premium annual plan, you’ll also receive a free 1:1 session to dive deeper into your unique needs and goals.
This program is built for flexibility, letting you go at your own pace without feeling overwhelmed. Live sessions are recorded, and weekly tasks, meditations, and breathwork can be accessed whenever it fits your schedule.
While I can’t guarantee specific outcomes, many members experience powerful transformations by fully committing to the process. Your success depends on how actively you engage with the material and implement the practices. The program is a roadmap, but the journey is yours to take.
With the Monthly Plan, you can cancel anytime, but payments for past months are non-refundable. For the Premium Plan, cancel within the first month to receive a refund for the remaining months—just contact me before the month ends. If you’ve received the bonus 1:1 with the Yearly Plan, the value of that session will be deducted from your refund amount.
10+
years in holistic wellness
06
disciplines with my credentials
40%
Below market rates, without compromise
5+
hours saved each week with evidence-based methods
I totally understand—committing to a program is a big step. That’s why I’m offering you the chance to cancel any time. Get a feel for the content and see if it fits your needs, with no pressure to stay if it’s not the right fit.